Bulletin of the American Physical Society
54th Annual Meeting of the APS Division of Atomic, Molecular and Optical Physics
Volume 68, Number 7
Monday–Friday, June 5–9, 2023; Spokane, Washington
Session M02: Communicating ScienceInvited Live Streamed
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Chair: David Hall, Amherst College Room: Ballroom 111 A |
Wednesday, June 7, 2023 2:00PM - 2:30PM |
M02.00001: Science Communication with MacGyver and Mythbusters Invited Speaker: Rhett Allain In this talk, I will draw upon my experience as the technical consultant for both MacGyver (CBS) and MythBusters (Science Channel) to explore the role of science in popular media. As a technical consultant, it is my job to ensure that the science depicted in these shows is as accurate as possible. However, I have also seen instances where the science has been exaggerated for the sake of entertainment. I will share some of my favorite examples and experiences from both shows and discuss the potential implications for science communication. By examining both realistic and exaggerated science in popular media, we can consider the ways in which these shows can be used to promote scientific literacy and understanding. |
Wednesday, June 7, 2023 2:30PM - 3:00PM |
M02.00002: Voice for Physics: Communicating with Policymakers Invited Speaker: Charlotte Selton Elected officials make decisions daily that affect the future of science and lives of scientists. However, most politicians have little scientific background or fluency. Advocating for science requires learning how to be heard and understood by a lay audience. Come learn about techniques and strategies for effective communication and advocacy. |
Wednesday, June 7, 2023 3:00PM - 3:30PM |
M02.00003: Communicating Science and Technology Effectively in Industry: Aiming for High Impact Results Invited Speaker: Neil Anderson Science and technology are deeply rooted in all aspects of modern life, from medical care and food safety to the devices we use for media consumption and personal entertainment. This permeation of technology into how we live our lives will continue at a rapid pace, as advanced quantum and artificial intelligence technologies make the leap from the research laboratory into real world commercial products. As scientists, engineers, and technologists who are pushing the transition from cutting edge research to mass market products, it is our mandate to ensure the underlying core science is communicated effectively and efficiently to have maximum impact. In this talk, we focus on the importance of effective communication of complex science and technology in industry, through the lens of a typical product development lifecycle, starting from concept to product commercialization via the R&D lab, into the Corporate Boardroom and onwards to the end destination - the customer in the outside world. |
Wednesday, June 7, 2023 3:30PM - 4:00PM Withdrawn |
M02.00004: Communicating Science to Those Outside of the Lab Invited Speaker: Katherine Wright Scientists have a responsibility to share the meaning and implications of their work, not just with scientists but also with non-scientists, the media, and publicity officers. In this talk, I will discuss the role of Physics Magazine (htttp://physics.aps.org) in communicating research to a broad audience and share some thoughts on science communication from my experience as a writer and editor of Physics Magazine and as an editor of Physical Review Letters. I will also share my “wish list” for scientific papers. |
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