Session G10: Invited Session: Physics for the Public: Advice From the Pros

11:15 AM–2:15 PM, Tuesday, March 19, 2013
Room: 309

Sponsoring Unit: FOEP
Chair: James Kakalios, University of Minnesota

Abstract ID: BAPS.2013.MAR.G10.1

Abstract: G10.00001 : 6 Things Scientists Can Learn from Science Journalists

11:15 AM–11:51 AM

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  Maggie Koerth-Baker
    (, The New York Times Magazine)

When you talk about your research, do you feel like you're talking to yourself? Have ever accidentally left a lay person more confused than they were before they met you? Does your left eye go twitchy every time a journalist calls? Communicating science is scary. Fortunately, the same lessons that turn cringe-worthy journalism into smart science reporting can help you do a better job of communicating your own work--whether directly to the public, or to journalists, themselves. Don't freak out. Don't give up. Instead, come to this presentation.

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